Benetton’s new outlet dazzles at Park Towers

Pakistan News & Features Services

The Kings Group, having pioneered the concept of franchise business in Karachi by bringing in the United Colours of Benetton more than three decades ago, opened an outlet of the famous global brand in the bustling Park Towers Mall, located in Karachi’s posh locality of Clifton. 

The presence of Benetton has been hailed as a welcome addition to the list of the high-profile brands which attract shoppers from the various corners of the ever-expanding metropolis. 

“Karachi surely gets a little more colourful with the arrival of the United Colours of Benetton at the Park Towers Mall. The Benetton’s Autumn Winter is in town now and the season’s collection brings together exciting clothes and accessories for men, women and kids,” Naheed Memon, Director, Kings Group, remarked during the inauguration ceremony on December 21. 

The Sindh Senior Minister for Education, Nisar Ahmed Khuhro, who had performed the opening of the first-ever Benetton outlet in the early 1980s, was again the chief guest in the inauguration ceremony of a new premises three decades later. 

Speaking briefly on the occasion, he expressed the optimism that the steps taken by the government will help in roping in more foreign investment in Karachi, the commercial capital of the country. 

“It’s very heartening indeed that the foreign brands have continued coming in and our people have the access to the best in the world. The franchises are playing their role in boosting the economy,” the Senior Minister noted. 

The Consul General of Italy, Roberto Franceschinis, who was the guest of honour in the ceremony, attended by the elite of the town, was also delighted with the opening of the new outlet. 

Aziz Memon, Chairman, Kings Group and one of the most respectable names in the business circles, was excited with the opening of the latest outlet of the Italian franchise in the bustling Park Towers, home to some of the leading brands of the world.